There's a regal new red coming for oxblood in 2027. Mylands has just named Huguenot™ No.49, a sumptuously moody, deeply characterful crimson, its Color of the Year. And in a sea of cliched-to-death oxbloods and screaming scarlets, it does actually feel quite fresh. Which is funny, considering it's been sitting in the archives of a paintmaker founded in 1884.

Wealth. Power. Passion. Crimson is historic shorthand for all of the above, and it’s not just Mylands resurrecting this forgotten colorway. It’s all over Lulu and Georgia’s new collection, from "Crimson Rider" wall art and button-tufted Talcott Striped Pillows to a charming bead-legged side table collaboration with designer to the stars Heidi Caillier. But crimson is cropping up in more humble corners, too. On Wayfair, washable, antique-style rugs abound, adding a rich touch to the kitchen or laundry room. It even served as the color pop of choice alongside grass-court green in Venus Williams’s court-centric collaboration with Crate & Barrel.

What makes this storied shade feel novel, then, might be less about the shade itself but the company it keeps. Or, more interestingly, the colors it's replacing. Mylands calls crimson a fresh alternative not just to cliched-to-death oxbloods, but to blues and greens, as color trends move away from cooler tones and toward warmer, heritage-inspired shades. The new neutral?

So, no: crimson isn’t just for Christmas. Or even fall-winter, for that matter. Shop the new moody hue du jour.

The Round is of the must-have pieces shaping styles, trends, and ideas. It brings together thoughtfully curated products that express a single moment offering readers inspiring ways to style their homes through seasonal themes, emerging looks, and everyday pieces.

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